Cox Conserves recently conducted a survey to determine the state of sustainable solutions for small and medium-sized businesses. The results revealed an interesting gender gap. Apparently, women are more likely to support sustainability initiatives in the work place and supply chain. Some of the specific results included:
Committed to Increasing Level of Sustainable Business Activities:
• Female: 70%
• Male: 62%
Satisfied with Current Level of Sustainable Business Activities:
• Male: 50%
• Female: 44%
Oct. is National Women’s Small Business Month, proving the survey data to be timely. The results show that women-led SMBs currently embrace sustainability more than those led by men. To help further sustainability among women-owned SMBs, Cox Enterprises will donate one dollar to the Women's Business Enterprise National Council for every person that tweets #CoxConservesSMB through Nov. 30 (up to $10,000).