-Good price ($7) -Not yet rated on SkinDeep Database
-Smells great -Not suited for sensitive scalps
-Foams better than other natural shampoos -Non signer of the Compact for Safe Cosmetics
-No parabens, petrochemicals, or phthalates -Contains artificial fragrances
-Not tested on animals
-Contains many organic ingredients
-Widely available (Target)
Conclusion: This product makes my hair clean and shiny and is a great price for a natural product, but I usually prefer shampoos with Tea Tree Oil or other ingredients for scalp care because I have sensitive skin. I could definitely tell that this shampoo did not contain those healing ingredients. While it is a great option for making the tradition from traditional shampoo to natural shampoo (the foaming action is key!), I am ready for a product without artificial fragrances and will probably go back to Hugo Naturals after I finish this shampoo bottle.